Lead with Zia compass markLEAD WITH ZIA

Leadership, mentoring, emotional intelligence, and  human-centric transformation at executive depth.

Enterprise Transformation & Human Capital Consultant | Group COO, Creative Business Group | CEO & Lead Facilitator, Academy for Technology & Leadership | Executive Coach & Mentor | Creator of the ©RISE & ©EXCEL Frameworks 23+ years of leadership across Telecom, RMG, F&B, Education, Publishing, and Technology, including two Fortune 500 companies and international leadership experience in Malaysia.

Portrait of Zia Uddin Mahmud
23+
Years of practice
2
Fortune 500 tenures
6
Industries served
1st
Bengali book on mentoring
Group COO◆CEO · Academy for Technology & Leadership◆Executive Mentor◆Author — Mentor@Backpack◆©RISE & ©EXCEL◆Fortune 500 Exposure◆MBA, Malaysia◆Group COO◆CEO · Academy for Technology & Leadership◆Executive Mentor◆Author — Mentor@Backpack◆©RISE & ©EXCEL◆Fortune 500 Exposure◆MBA, Malaysia◆Group COO◆CEO · Academy for Technology & Leadership◆Executive Mentor◆Author — Mentor@Backpack◆©RISE & ©EXCEL◆Fortune 500 Exposure◆MBA, Malaysia◆
01 · About

A practitioner before a facilitator.

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Zia Uddin Mahmud currently serves as the Group Chief Operating Officer of Creative Business Group (CBG) and CEO & Lead Facilitator of the Academy for Technology & Leadership (ATL). He provides strategic leadership across a diversified business portfolio, driving enterprise transformation, operational excellence, organizational development, human capital strategy, customer experience, and technology-enabled innovation. Throughout his career, he has successfully led business expansion, organizational restructuring, performance improvement, and leadership capability development, helping organizations build high-performing teams and sustainable growth.

With over 23 years of leadership experience, Zia has worked across Telecommunications, RMG, F&B, Education, Publishing, and Technology industries. His professional journey includes leadership roles in two Fortune 500 companies and international executive experience in Malaysia, providing him with a unique blend of global best practices and deep regional market understanding.

He holds an MBA in Leadership Management and International Relations from Malaysia. He is also a Certified Professional Learning Facilitator, holds a Diploma in Mentoring and Coaching, and is a Certified NLP Practitioner. He has completed the CXO AI Leadership Program at IIT Delhi and is a Perplexity AI Business Fellow. These qualifications enable him to connect business strategy with emerging technologies and AI-driven transformation.

As an executive coach, mentor, consultant, and facilitator, Zia is the creator of the proprietary ©RISE and ©EXCEL Leadership Frameworks. His facilitation style is highly interactive, practical, and business-focused—combining real-world leadership experience, strategic thinking, storytelling, coaching methodologies, and hands-on implementation. His programs are designed not only to inspire leaders but also to create measurable behavioral change, strengthen organizational capability, and deliver sustainable business results.

Credentials
  • ·TOT — IFC (World Bank Group)
  • ·Certified Professional Learning Facilitator (Mastery)
  • ·Professional Diploma in Mentoring & Coaching
  • ·Certified NLP Practitioner
  • ·©RISE & ©EXCEL Coach
  • ·CXO AI & Tech Leadership — IIT Delhi
  • ·Perplexity AI Business Fellowship
02 · Proprietary frameworks

Two frameworks. One leadership operating system.

©RISE and ©EXCEL are the intellectual property of Zia Uddin Mahmud — structured tools used across mentoring, leadership development, and executive presence engagements.

Coaching Framework
©RISE
© Zia Uddin Mahmud
R
Reflect
Honest self-inquiry as the starting line.
I
Intention
Clarity of purpose before motion.
S
Strategize
Map the path with disciplined choices.
E
Execute
Translate intent into measurable action.
Leadership Framework
©EXCEL
© Zia Uddin Mahmud
E
Expertise
X
Expression
C
Composition
E
Emotional Intelligence
L
Leadership
03 · Signature programs

Built for the room you're actually leading.

Each program is cohort-based, activity-driven, and customized to your industry context.

Executive Reflection01

Management Reflection Program for Senior Leadership & BOD

For Senior Leaders, C-Suite & Board of Directors

  • →Structured reflection process for examining leadership legacy, strategic decisions, and organizational impact
  • →Boardroom-ready conversations on governance, culture, and people strategy alignment
  • →©EXCEL applied at the executive level — presence, influence, and strategic communication mastery
  • →Facilitated peer dialogue with senior cohorts for cross-sector perspective and insight
  • →Leadership identity audit — who you are as a leader vs who your organization needs you to be
  • →Designed for high-stakes roles: board members, managing directors, group CEOs, and C-suite executives
Emotional Intelligence02

Emotional Intelligence for Managing Self and at Workplace with ©RISE Framework

For Employees, Professionals & Managers Working Under Pressure, Conflict & Change

  • →Builds self-awareness of emotional triggers, behaviour patterns, and their impact on workplace performance and relationships
  • →Covers the fundamentals of emotional intelligence and Daniel Goleman’s five competencies: self-awareness, self-regulation, motivation, empathy, and social skills
  • →Explains the limbic system and emotional hijack, cognitive biases, and limiting beliefs — with practical regulation and resilience techniques
  • →©RISE coaching cycle used as a self-assessment tool to assess a workplace situation and choose a more constructive response
  • →Highly experiential: role-plays on trigger replay, perspective-taking role reversal, heated conversations, and giving and receiving feedback
  • →Includes EI self-assessment, reflection journal, peer coaching, and a personal emotional growth action plan
Leadership03

©RISE & ©EXCEL Mentoring and Leadership Program

For Individual Leaders, Line Managers & Senior Managers

  • →Structured mentoring journey from self-awareness to strategic leadership identity
  • →©RISE coaching cycle embedded for participant-led goal setting and accountability
  • →©EXCEL framework for executive communication, presence, and influence skills
  • →Real-world leadership challenges used as case studies across industries and functions
  • →Cohort-based with peer coaching, action pledges, and 30-day application sprints
  • →Suitable for individual contributors, team leads, and senior managers
Customer Experience04

Human-Centric Customer Experience for Relationship Management

For Sales Teams, Relationship Managers & After-Sales Professionals

  • →Builds empathy-led service culture across frontline and relationship management roles
  • →Covers the full customer journey — acquisition, trust-building, retention, and recovery
  • →Communication frameworks for high-stakes conversations and complaint resolution
  • →Tailored modules for sector-specific service contexts and customer touchpoints
  • →After-sales service excellence — turning transactions into long-term relationships
  • →Activity-based with role-plays, real complaint scenarios, and service design tools
Management05

First Time Manager with ©RISE & ©EXCEL Leadership Framework

For Newly Promoted Managers & High-Potential Individual Contributors

  • →Designed for the critical transition from individual contributor to people manager
  • →Covers leadership identity shift, delegation mastery, and difficult conversations
  • →©RISE coaching model for building a personal management philosophy from day one
  • →©EXCEL pillars applied to communication clarity, feedback culture, and team accountability
  • →Multi-batch delivery format suitable for large organizations across functions
  • →Includes 30-day action pledges, peer learning circles, and manager check-ins
Influence & Stakeholders06

Influence Without Authority for Stakeholder Management

For Cross-Functional Leaders, Managers & Senior Managers

  • →Equips leaders to drive outcomes without direct positional power or hierarchy
  • →Stakeholder mapping, alignment strategies, and persuasion through credibility
  • →Navigating resistance, building cross-functional trust, and managing up effectively
  • →Practical tools: influence style assessment, coalition-building, and negotiation maps
  • →Scenarios drawn from matrix organizations, project teams, and shared-service functions
  • →Ideal for project managers, business partners, and emerging senior leaders
Mentoring07

Mentoring Matters with ©RISE & ©EXCEL Framework · RISE Mentoring Practitioner

For Mentors, Coaches, People Managers & Organizations Building a Mentoring Culture

  • →Builds structured mentoring capability — from one-on-one conversations to organization-wide mentoring programs
  • →©RISE framework applied to mentoring conversations: Reflect, Inquire, Strategize, and Execute for meaningful developmental dialogue
  • →©EXCEL pillars used to develop mentors’ communication style, active listening, and feedback delivery skills
  • →Covers mentor mindset, boundary-setting, goal alignment, and managing the mentoring relationship over time
  • →Practical tools: mentoring agreement templates, conversation guides, progress tracking, and milestone check-ins
  • →Suitable for internal mentoring programs, leadership pipelines, and formal corporate mentoring initiatives
Moments from Zia's leadership programs — facilitation, activities, and cohort group photos
Mentor@Backpack book cover by Zia Uddin Mahmud
04 · Thought leadership

Mentor@Backpack — carrying mentorship into everyday work.

Recognized as the first Bengali book on mentoring, Mentor@Backpack reflects Zia's commitment to developing a mentoring culture across the region — a practical companion for leaders who want to make mentorship a daily practice, not an annual program.

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05 · Blog

Notes on leadership, people, and transformation.

Essays and reflections from 23+ years of leading teams and building organizations — new articles coming soon.

01

Human-Centric Leadership

Putting people at the center of strategy — leading with empathy, trust, and purpose in results-driven organizations.

Coming soon
02

Leading Self

Self-awareness, discipline, and personal mastery — the inner work every leader must do before leading others.

Coming soon
03

Mentoring & Coaching

Building mentoring cultures and coaching conversations that develop people, not just performance reviews.

Coming soon
04

Customer Experience

Designing service and experience that turn customers into advocates — lessons from telecom, F&B, and beyond.

Coming soon
05

Organizational Transformation

Enterprise change, restructuring, and culture shifts — what actually makes transformation stick.

Coming soon
06

AI & Human

Where artificial intelligence meets human leadership — augmenting judgment, not replacing it.

Coming soon
06 · Engage

Let's design the next chapter of your leadership.

For keynotes, cohort programs, executive mentoring, or transformation advisory — reach out directly.

Zia Uddin Mahmud facilitating a live leadership workshop